Core term · David C. McClelland

Need for Achievement

A motive to meet standards of excellence and accomplish challenging goals.

Areas of life
Careerentrepreneurshiplearningperformance

Why it matters

Predicts effort, persistence and a preference for moderate risk.

How to handle it

Set measurable, moderately challenging goals and seek feedback.

Who shaped this idea

The thinker behind it

From concept to practice

Turn Need for Achievement into a question you can answer.

Psipas asks you one small, honest question at a time — and builds the picture from your answers.